Company:
Date:
Executive Summary
Mission Statement
Situation Analysis
Product/Service
Unique Selling Proposition
Best Practices
Marketing Objectives and Performance
Challenges
Competitor Analysis
SWOT Analysis
Strengths
Weaknesses
Opportunities
Threats
Buyer Persona
Name
Background Information
Statement
Goals
Challenges and Problems
Values
Buying Decisions
Solution
Objectives
Weekly Actions
Month
Week1
Week2
Week3
Week4
Week5
Suggestions
Pending
