Services
Email Marketing
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If you aren’t using email marketing, you’re missing out on opportunities to speak directly to your prospects and current customers.
Email marketing is one of the most cost-effective digital marketing strategies.
Automated email sequences allow you to create stronger relationships with your community, even if they haven’t purchased your products or services yet. Ideally, you will create unique campaigns for each audience.
For example, your campaign for neutral leads would look different than a hot lead campaign since neutral leads often need to be warmed up before they are ready to purchase.
By segmenting your email list and creating personalized campaigns for each segment, you can facilitate a seamless customer journey.
Even if you have no idea where to start with email marketing, don’t worry! Here’s an inside look into our agency’s process for creating and implementing email campaigns:
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Our email marketing process
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1. Campaign development
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2. Campaign approval
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3. Launch campaign
We review the campaign to ensure all details are correct before launching it.
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4. Resend if unopened
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5. Review KPIs
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6. Tweak strategy
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7. Create automation
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8. Repeat the process
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What you get with our email marketing package
- 1 monthly e-blast to list
- Email copywriting
- Email platform setup
- Design email and newsletter templates
- Graphic creation for email
- Maintenance of subscriber forms on website
- Creation and implementation of an automated welcome sequence to provide value to new leads
- Link tracking within email campaigns
- Contact list import
- Audience segmentation
- Analytics and reporting
- KPI tracking
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Ready to launch a stellar email campaign?
Click the button below to purchase our Standard email marketing package.
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Would you like to meet with us before you make a decision?
Fill out the form below to schedule an appointment with our business development team.
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