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Content pillars will help create a base for your social media. It eliminates time from wondering what to post and what to say….Read more

Video marketing is a good way to keep up with trends and make your platforms feel more personable. It also adds a direct way to engage with your target audience…Read more

A brand tagline is like a quick way to introduce yourself to your target audience. It should short, simple and convey the message of what you want your brand to be…Read more

Email marketing is a good way to connect with your clients directly. It will create loyalty to your brand and make them feel like they are part of the community. Be careful to not overload them with emails but each one should be important…Read more

You might be thinking, what is this IKEA effect? It works by taking the needs of the audience into consideration and makes them feel safe. This can also lead to more sales and more customer traffic…Read more

The goal of a marketing funnel is to generate awareness for your business, boost conversions, and then turn buyers into brand advocates…Read more